Rochelle's on Siesta

About Us

For more than 21 amazing years, Rochelle's has been sprinkling glamour along the East Coast, with five stunning locations in Connecticut, Rhode Island, Massachusetts, and Florida. We are a women-owned boutique and believe in kindness, love, and female empowerment. We curate beautiful clothing, jewelry, shoes, accessories, and gifts most of which is USA-made or made in our favorite places to travel and dream, like Italy. We lay out our stores by color, and styling is our true passion. Please stop in and say hi as we always have something new, beautiful, and fun.